Secret Sale on Eda Swimwear!

By Linda The Bra Lady on July 18th, 2013

***UPDATE 7/23/13*** ALL Eda is now 10-90% off at Linda’s Online! No promo code needed. Go get ‘em, girls!



Shhh! It’s a Secret Sale! Extend your summer in a new swimsuit from Eda! These glamorous swimsuits provide underwire support for D-G cups and darling details. Enjoy $20 off of your purchase of $150 with code EDASAVE20 or $45 off of $300 with code EDASAVE45 on all full priced Eda swimsuit styles! Here’s a look at the latest styles…  Read more

Bra Problem Solved: Uneven Breasts – Braductional Video

By Kim on July 12th, 2013

Did you know that breasts are rarely perfectly symmetrical? That’s right! Just like hands and feet, there’s always one that is slightly bigger, fuller, or a little different than the other. Totally normal! But if you want to even things out for a particular outfit, or have a very obvious size difference, join me (Linda’s Bra Diva, Kim) for a quick Braducational Video that will help you solve a common bra problem: uneven breasts!


Read more

Your Fitting Appointment at Linda’s – Braducational Video

By Kim on July 8th, 2013

Hey, it’s Kim again! Going for a bra fitting can be intimidating, but it doesn’t have to be. An in-person fitting with a bra fitter from Linda’s is the perfect way to find your next bra or swimsuit. Our fitters at Linda’s are trained and certified, and their expertise is unparalleled! Nervous? Don’t know what to expect? Don’t worry! This Braducational Video will show you how to make an appointment, which store to choose, what to bring, and what you can expect. Trust me, appointments are fun and easy – and going to Linda’s is worth the trip!


Read more

Linda the Bra Lady is on Instagram!

By Linda The Bra Lady on July 2nd, 2013


Are you on Instagram? I am! Follow me on Instagram @LindatheBraLady and tag me in your photos! I’d love to see photos of you at one of my shops, opening a package from Linda’s Online, sporting a Linda’s swimsuit, or wearing a fabulous outfit with Linda’s undergarments underneath! In fact, I may even share them on my Facebook page. Recently, a lovely customer named Raquel came in to my Murray Hill shop and I fit her in the perfect Miss Mandalay swimsuit. She had such a wonderful time with me that she shared our photo on Instagram and told me I could share it on the Linda’s blog and Facebook page. Here’s the photo:


Read more

How to Store Bras at Home & On-the-Go – Braducational Video

By Linda The Bra Lady on July 1st, 2013


Hey everyone, it’s Kim from Linda’s! I’m back with yet another Braducational Video, and it’s just in time for your summer travels! Watch the How to Store Bras at Home & On-the-Go video for the best tips on home storage (including some pretty clever space savers), how to pack your bras without denting the cups, and more. And don’t forget: bra storage is another important step in keeping your bras (and your boobs) looking fabulous. Totally worth a look!

Read more

New Improvements to Linda’s Online

By Linda The Bra Lady on June 18th, 2013

Here at Linda’s, we’re always looking for ways to make your bra and swimwear shopping experience easier and more enjoyable. When opened my first Linda’s store, I never dreamed I would have such a gorgeous and helpful eCommerce website like I do today. And while I love my brick-and-mortar NYC Linda’s bra fitting shops,  Linda’s Online helps me help thousands and thousands more women around the the world. With that said, we’ve made some exciting improvements to the online shop, and I’d love to know what you think!

First up: the Linda’s Online homepage has a new look! The new design and layout features one big message (in this case, fabulous new swimwear from Anita), three large buttons underneath, and a very fabulous section for Bras, Swimwear, Maternity & Nursing and Accessories! What do you think of the new layout?


Read more

How to Spot a Dead Bra – Braducational Video

By Kim on June 10th, 2013

Hey there! It’s Kim from Linda’s. The fifth video installment of the Braducational Video series is another good one: How to Spot a Dead Bra. I know customers and friends that own bras that are years and years old. But the truth is, bras usually only last about 6-9 months if they are in heavy rotation. But before you toss all of those old bras, this video will teach you how to spot a “dead bra”. Because once your bra can no longer do its job – it’s time to let it rest in peace!  Read more

High Waist Bottoms: Hot or Not?

By Linda The Bra Lady on June 7th, 2013

If you don’t know yet: the retro trend is “in”. I love this throw back to another era. But what’s surprised me is the high waist bottoms! I thought gingham prints and retro bandeau tops would be enough, but I was shocked by the popularity of the high waist bottoms. Who knew? It seems you either love or hate the high waist trend. So what do you think? Is wearing a high waist swimsuit bottom or panty hot, or not? Take a look at some of the styles below and let me know your thoughts in the comments! Read more

Signs that Your Bra Fits – Braducational Video

By Kim on June 4th, 2013

Kim here! I love helping women find the best fitting bras, and there are a lot of things that we certified bra fitters look for when it comes to a good fit. At Linda’s, we have a lot of bra knowledge and can help women pick between a good and great fitting bra. But what if you don’t have one of us with you? What if you have a favorite bra and aren’t sure if it’s fitting properly anymore? Don’t despair!  Here are a few basic things to look for when bra shopping, or when checking in on your current bras.
Read more

How to Put On Your Bras – Braducational Video

By Kim on May 24th, 2013

Hey there! It’s Kim from Linda’s :D I’ve been a bra fitter for many years. When helping customers, I usually help women get into each of their bras, and focus on how it fits, and help adjust each bra. But after awhile, I started letting the customer put on her bra or adjust herself… and was quickly horrified. You wouldn’t believe the crazy things I saw, and the bra mistreatment that I witnessed. From the “crush and flip”, to putting it on over their head (for real – a young woman fastened her bra and then attempted to stretch the bra over her head and shoulders), to yanking up the straps…no good! Most women don’t think twice about putting on their bra. But putting it on wrong can actually stretch out your bra, dent cups, and ruin underwires. So if you want to help your bras last longer, and learn how to properly adjust your cups and straps: read on! Learn how to put on your bra…

Read more