One of our favorite brands at Linda’s is a foundations company called Elila. This bra brand makes one of our most popular bras in our online shop, and a whole host of supportive, well fitting, best selling bras at the Linda’s shop. This company fits bra sizes 34-54 and B-N cups. WOW! “I felt there was a definite void in the market for well-made basic supportive everyday garments for full figure women. That’s where we started.” states Ellen Jacobson, owner of Elila. This year, they turn 10 years old! How fabulous!
Here are a few reasons why we love Elila:
- Their owner, Ellen Jacobson, dreams up and designs the Elila collections just a few blocks from our Murray Hill store in NYC
- Elila items are made with firm elastic and sturdy construction – they are quality bras that really support
- Their longline strapless bras are a Godsend for full busted brides
- The Jacquard soft cup bra is affordable, comfortable AND fits up to N cup
- COLORS galore!
- A vast size range from 34-54, B-N cup
Ellen Jacobson says: “Our biggest product developers are our customers; women around the world who know what feels right and what doesn’t…and what they can’t seem to find in the market. Elila is a result of this feedback and the work of a talented creative team that has never been afraid to challenge the norm.”
Have you tried Elila yet? Here’s a sneak peek at their recent photoshoot, captured by our very own Bra Diva Kim (who you may recognize from our Braducational Video series.) Let’s celebrate ten wonderful years of this fabulous foundations brand!
Shop Elila at Linda’s and LindasOnline.com and maybe you’ll make an Elila bra a staple in your wardrobe!