Archive for the ‘Bra Fitting’ Category

Signs that Your Bra Fits – Braducational Video

By Linda's Online on June 4th, 2013 in Bra Fitting, Braducational Video, Linda's Quick Tips

Kim here! I love helping women find the best fitting bras, and there are a lot of things that we certified bra fitters look for when it comes to a good fit. At Linda’s, we have a lot of bra knowledge and can help women pick between a good and great fitting bra. But what if you don’t have one of us with you? What if you have a favorite bra and aren’t sure if it’s fitting properly anymore? Don’t despair!  Here are a few basic things to look for when bra shopping, or when checking in on your current bras.

How to Put On Your Bras – Braducational Video

By Linda's Online on May 24th, 2013 in Bra Fitting, Braducational Video

Hey there! It’s Kim from Linda’s 😀 I’ve been a bra fitter for many years. When helping customers, I usually help women get into each of their bras, and focus on how it fits, and help adjust each bra. But after awhile, I started letting the customer put on her bra or adjust herself… and was quickly horrified. You wouldn’t believe the crazy things I saw, and the bra mistreatment that I witnessed. From the “crush and flip”, to putting it on over their head (for real – a young woman fastened her bra and then attempted to stretch the bra over her head and shoulders), to yanking up the straps…no good! Most women don’t think twice about putting on their bra. But putting it on wrong can actually stretch out your bra, dent cups, and ruin underwires. So if you want to help your bras last longer, and learn how to properly adjust your cups and straps: read on! Learn how to put on your bra…


How to Measure Yourself for a Bra – Braducational Video

By Linda's Online on May 17th, 2013 in Bra Fitting, Braducational Video, Linda's Quick Tips

Hi everyone! It’s Kim from Linda’s 🙂 I hope you loved the first Braducational video: How to Hand Wash Your Bras. If you missed it, check it out! Next up in this series is: How to Measure Yourself for a Bra. Let’s be clear: an in-person fitting with an expert bra fitter (like the Bra Divas at Linda’s) is ideal. As expert fitters, we have so much bra knowledge in our heads, and have tried each of the of bra styles on hundreds of women. We typically use a measuring tape to measure a woman’s underbust, then take a look at her breast tissue for shape and size, and go from there. Getting a bra fitting at Linda’s is really easy, and fun. But if you can’t make it into the shop this video will walk you through the process of measuring yourself at home so you can find a starting point for your best bra size! Take a look at the video, and read my extra tips and advice below.


The Best Undergarments for Your Prom Dress

By Linda's Online on April 15th, 2013 in Bra Challenge, Bra Fitting, Linda's Quick Tips, Trend Watch

Oh, I remember my teenage prom years. How I wish I had a Bra Lady like myself to help my classmates and I with our prom undergarments. But now it’s Prom Season 2013, and you’ve got me! I’m here to help you shop the latest prom dress trends, and figure out the best bra, underwear, slips and shapewear to wear underneath them. I did some online shopping at and found gorgeous prom dress examples. From short strapless prom dresses, to long backless prom gowns – Linda the Bra Lady has the bras for it! Read on for examples for teen girls of all sizes, and fashionistas of all tastes. Happy prom dress shopping! (more…)

Spring Fashion Colors for Bras, Swimwear and More!

By Linda's Online on March 13th, 2013 in Bra Fitting, Swimwear, Trend Watch

Wow! It’s almost Spring! I love this time of year and the budding trees and flowers… but mainly, because it’s cool to wear bright colors again! And even though bras and panties are worn under your clothes, they tend to follow fashion trends, too. So while you’re Spring Cleaning and replacing old bras with new bras, why not check out some styles in bright colors and flirty prints? Here are just a few suggestions below.

This flirty Fern Bra from Panache is a great way to brighten up your day! Plus, it fits D-K cups like a glove.


Why Your New Bra Size Can Come as a Shock

By Linda's Online on February 12th, 2013 in Bra Fitting, Linda's Quick Tips, Meet the Fitters, Press

Recently, Victoria Floethe from Look TV’s Sexy. Not Sexy. stopped into my Murray Hill shop for some “braducation” from one of my Bra Divas, Kim. Victoria is a very fashionable woman! And though she was wearing a very pretty pink and orange silk bralette, her bra did NOT fit. Turns out, Victoria was wearing the wrong bra size! Watch her reaction as my Bra Diva Kim teaches her some fitting basics, and introduces her to her new bra size. Let’s just say: She was floored! And guess what: so are a lot of women. Get the facts on learning your new bra size, what it means, and why it’s no big deal.


Linda’s BFF: Bra Fan Forever is Marcy!

By Linda's Online on February 5th, 2013 in Bra Fitting, Linda's BFF: Bra Fan Forever

It’s been awhile since I’ve named a BFF: Bra Fan Forever! Although we’ve had LOTS of fabulous customers who love Linda’s, we have been super busy lately. Did you hear that we’re opening a new store this Spring?! So, excuses aside, here is our latest (and possibly greatest?) Linda’s BFF: Marcy! Marcy is an accomplished Broadway and NYC performer and writer, and she exudes confidence and enthusiasm – partly because of her well fitting bras! Read her story, and see why this long time Linda’s fan calls us the “Broadway of bras”!  (more…)

Five Life Changing Reasons to Get a Bra Fitting

By Linda's Online on January 29th, 2013 in Bra Fitting, Linda's Quick Tips

There are plenty of reasons to get a bra fitting. The main reason: to look and feel fabulous! But there are also some pretty radical, life altering reasons. Below, I outline 5 life-changing reasons to get a bra fitting. And you know what? Almost every woman goes through these, or at least most of them. That means you! Have you had a bra fitting recently? Maybe it’s about time…  (more…)

How Bra Band Sizes Have Changed

By Linda's Online on October 16th, 2012 in Bra Fitting, Just Sayin', Linda's Quick Tips, Lingerie News

Ch-ch-ch-changes! I’ve been in the bra business for a long time – over 25 years. In those years I have fit thousands of women with thousands of bras. I have always used the same “good fit” criteria, and made it my mission to help women find the right bra size, feel comfortable, and be confident. Throughout my years, I’ve always said that an in-person fitting with a trained bra fitter is best, but I’ve also been “braducating” women about what makes a good fit, how to shop for bras on their own, and even how to measure themselves to get a good starting point.

Recently, I was interviewed by and suggested that bra sizes have changed in the past 10 years due to vanity sizing. This led to a segment on Good Morning America (above), more articles, and a huge discussion on the social media outlets. I was expecting some differing views on the topic, but I wasn’t expecting so much misunderstanding. So, keep on reading for my explanation of why I think vanity sizing has changed modern bra sizes.


Why You Should Brag About Your Bras

By Linda's Online on September 7th, 2012 in Bra Fitting, Linda's BFF: Bra Fan Forever, Linda's Quick Tips

For someone like me, a bra guru with over 20 years of experience fitting women in the right bra, bras and breasts are everyday talk. For some, the topic is taboo. Well, I’m here to tell you why you should stand up straight, clear your throat, and brag about your bra! Take a look below for my thoughts on the benefits of spreading the word about bras, and proper bra fitting!